Marketing campaign plan and channels


I want to start a “Marketing Campaign Plan” for my Taskhive freelance marketplace website, anyone knows an effective marketing plan? which segment of users should I target first (Freelancers) or the (customers), the age group etc… and what is the best platform to start running sponsored ads on Facebook, YouTube, etc… or Instagram?

I will be grateful for any help,

Thank you in advance.


Sorry for the late reply. Everything depends on your website niche, but if you are building a freelance marketplace, you’ll need to entice two type of customers (freelancers & customers), so you’ll need to develop two separate marketing strategies.

I would recommend you the “1-page Marketing Plan” book. It may help you a lot.

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Thank you Serhii for the help I definitely will read this book :rose:

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